ABOUT US
ABOUT PROSERVE
ProServe is a leading provider of commercial kitchen, restaurant, and QSR foodservice equipment. With extensive experience in the foodservice industry, we specialize in delivering and servicing state-of-the-art kitchen solutions designed to meet the demanding needs of the hospitality sector. Our dedication to excellence ensures your operation runs smoothly, efficiently, and to the highest standards of quality.
background
ProServe was founded on 1 September 2025 by long-time friends Kevin Smith and Keane Harvey, who share a strong belief in trust, loyalty, and an unwavering commitment to getting the job done. Guided by these core values, they built ProServe on the principle that everyone deserves to be treated with fairness and respect, regardless of background. Their mission is to deliver the highest standard of service and excellence in everything they do.
meet the team
kevin smith
Kevin Smith has been in the industry for 18 years and has helped countless clients providing solutions to their foodservice equipment needs. He brings a wealth of knowledge in this competitive industry.
keane harvey
Keane Harvey is a businessman and attorney with a successful track record in executing service-orientated business solutions and bringing them to market. He brings a wealth of administrative and executive knowledge to the business.
our vision
To be Sub-Saharan Africa’s most trusted partner in foodservice equipment—delivering world-class solutions to restaurant chains, hotels, food manufacturers, laboratories, and coffee shops through expert specification, sourcing, and supply of leading international brands
our mission
Our mission is to support the growth and operational excellence of foodservice and hospitality businesses across Sub-Saharan Africa by specifying, sourcing, and supplying premium equipment from globally recognized manufacturers. We provide tailored solutions that meet the unique needs of restaurant chains, hotels, food producers, laboratories, and coffee shops—ensuring consistency, efficiency, and long-term value through expert guidance and reliable service.